2011-2013 Undergraduate Catalog

The Department of Business Administration, cont'd

Minor in Marketing

The Marketing Minor is designed for the non-business major.  A minor in marketing provides students in non-business majors the opportunity to learn how to market a product, service and/or their career.

Requirements Credits
Required courses 3
ACTG 201 Principles of Financial Accounting 3
BMKT 325 Principles of Marketing 3
BMKT 337 Consumer Behavior 3
BMKT 342 Marketing Research 3
BMKT 436 Sales and Sales Marketing 3
BMKT 449 Strategic Marketing Management 3
*ECNS 201 Principles of Microeconomics 3
Marketing Elective
Choose three credits from the courses below:
3
BMKT 341 Advanced Marketing Application 3
BMKT 343 Integrated Marketing Communications 3
BMKT 365 e-Commerce Market Study 3
BMKT 411 Services/Relationship Marketing 3
BMKT 441 International Marketing 3
BMKT 470 Supply Chain Management 3
BMKT 490 Undergraduate Research 3
BMKT 494 Seminar/Workshop 1-3
Total credits required for minor 24

*May satisfy General Education requirements.

Certain courses in this program have prerequisites; students should check the course descriptions for required prerequisites.

NEXT: Teaching Minor in Economics


Facebook icon
Flikr icon
Twitter icon
YouTube icon
A-Z Index: A | B |C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z
myInfo
1500 University Drive | Billings, MT 59101 | 406.657.2011 | 800.565.6782 | © 2010 Montana State University Billings | webmaster@msubillings.edu